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Advertising programs that uses people’s internet history to create ads based on what they viewed or put into a shopping cart on a website. For example, when you go to Facebook, you may see an ad for a tool that you researched online a few days ago. This is because they use retargeting to personalize ads.

By | 2017-01-24T08:33:29+00:00 January 24th, 2017|Comments Off on Retargeting