Keyword Data is Gold
For an SEO, keyword research is the most important step in the SEO process. I mean, considering that SEO is completely centered around keywords, that makes sense. There’s quite a variety of keyword research tools available to use for free, while there are plenty that have a premium, paid option as well.
Let’s first break down keyword research tools into categories:
- Keyword Ranking Tools
- Keyword Volume Tools
- SERPS Analysis Tools (Universal Search, Competitive Research, etc.)
- Keyword Density Checkers
- Latent Semantic Indexing (LSI) Tools or Latent Semantic Analysis (LSA) Tools)
- Natural Language Tools (sentiment, grammar, etc.)
- Webmaster Tools
That is a rough list of some ways we can categorize keyword tools for SEO research. Now, let’s take a look at which SEO tools make the top of each list!