SEO Houston – Houston’s #1 SEO Agency
Top SEO Expert Houston
Why You Need a Houston SEO Agency and Digital Marketing Firm
Our Houston SEO Agency is a proven leader in the digital marketing and Houston SEO marketing space. Gone are the days where a business could buy a domain name that matches the keyword they want to rank for. As you have probably noticed, my domain is joshuabelland.com, and yet I outrank other sites that have the words SEO Houston in them. So, let’s jump into the facts about Houston SEO Services and the benefits it will bring your business.
Search Engine Optimization (SEO) and digital marketing are the most effective ways to generate leads for small businesses. SEO is a long term solution for a business and doesn’t work overnight. However, once you reach the top, your business can see a steady flow of leads for years to come. In fact, it is the very reason you are on my website, reading this now.
How Much Does SEO Cost?
Our SEO packages start at $1,000/mo. We don’t sell packages because every client is different. They all have different goals. Their websites are all in a different state of repair. So, why would we sell the same package to everyone? Every campaign we do is custom tailored to your company’s needs and crafted to reach your goals.
You Can’t Afford Traditional Houston Marketing… No Business Can
After running one of Houston’s Top SEO Agencies for 4 years, I can say that there is so much truth in the above statement. Print advertising, magazine ads, print classifieds and even digital classifieds won’t get you anywhere in today’s B2B or B2C landscape.
If you take the traditional route, your marketing efforts can become rather costly. Print advertising relies on paper and other costly materials that can’t be changed or altered once finished. The cost to capture your audiences attention with print simply does not make sense anymore, because if the message doesn’t work as well as you would have liked, your only option would be to start all over again, which means risking the same loss you just took.
With Houston Digital Marketing, campaigns can be tweaked and optimized based on what the data tells us. For instance if a keyword isn’t producing leads, but is costing a significant portion of the budget, it is simple for us to turn that keyword off and reallocate the budget. At that point, once you’ve begun generating return on your advertising spend, we can hone in on what worked and continue to reproduce those results. This is what I like to call a Data Driven approach.
Houston SEO Marketing Assessment
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Top SEO Company Houston Businesses Can Depend On
Houston SEO Services
Joshua Belland SEO is equipped to help businesses ranging from SMBs to Fortune 50 enterprises with their SEO, PPC, Digital Advertising or Web Design Needs.
I am a local SEO expert who’s taken experience and knowledge accumulated over the past 10 years and applied it to a business model. Now, I own a full service marketing and advertising agency in Houston, TX.
I consider myself to be a seasoned marketing and advertising professional with a proven track record of bringing success to companies ranging from small local businesses to fortune 50 enterprises. Part of offering quality SEO services or consultation is understanding the big picture and how to utilize each digital marketing channel to enhance your brand.
To say that I am just a Search Engine Optimization consultant would limit my ability to help you in other areas as well. In terms of digital marketing and advertising, I have many success stories executing strategies with other channels like programmatic Media Buying, PPC, Retargeting, Brand Strategy and even repositioning strategies.
That said, there is one thing I can guarantee you of… I love what I do. It is my passion and I’ve never second guessed my career decision. When on-boarding a new client, I immerse myself in information, data, and even the client’s work environment from time to time. I do this because I insure that every campaign I take on, the passion becomes about your brand.
Regardless of your company size, I consider my role to be your personal seo specialist, which is how I approached the process and methodologies of my SEO Company. There isn’t much that scares me these days, so if you have an internet marketing challenge, I’d love to chat with you about it.
As a proven SEO expert, who has ranked national fortune 500 brands throughout many industries, I can confidently say that if you have SEO objectives to rank on a national level, you’re in the right place. No matter how competitive the niche, how complicated the CMS is to work with or any other challenges you face, our team of experts can take you to the top.
Enterprise SEO Consulting
In some cases, you may want your internal marketing team to simply learn an effective process and workflow to grow your organic presence. I can also facilitate trainings, workshops and onsite consulting for teams needing a more hands on approach. Every industry, website and situation is different, so your SEO process and strategy needs to be unique as well.
Technical SEO is becoming more important every year. There are plenty of code related ranking factors that can either hurt your rankings or prevent you from reaching your full potential. As someone with a background in programming, I can assure you that our team can handle any technical SEO need.
Looking for a dynamic, beautiful and well optimized website? Join over 50 Houston local businesses who have hired us for Houston website design services. Every Houston web design project we take on starts with a strategy. This strategy begins with creating the information architecture (ia), wireframe and creating comps. These items are presented to the client before we begin the actual product because they give our website design team an opportunity to better understand what you are wanting.
Once the creative strategy has been complete, our team then goes into the production phase of the web design and content strategy. Here, we design the layout and create the content based on the information architecture, content and layout. These items are all presented to the client for approval or feedback (where we would update your design requests).
Now that you’ve approved the final version of the content and design pieces, we take the website into development to ensure that the website is fast, responsive and compliant with Google. You’ll have a great looking, functional website with a great start to being top ranked in search engines at the end of the project.
I’ll Let My Clients do the Talking
If you’re looking for a hard working passionate digital marketing expert, Josh is your guy. Great results from his work.
I hired Joshua Belland and FireFect Digital in early 2017 for my Houston based, health insurance agency. Joshua and his staff have been very responsive and have gone above and beyond what I contracted them to do. In particular, my previous SEO professional unexpectedly passed away and Joshua took over his work and managed to not only recreate the domains, but also to enhance the rankings and content from that point forward.
My domain, www.selectedbenefits.com, has steadily increased in organic search rankings with both Google and Bing rankings since we began. I would highly recommend his services to anyone interested in hiring an SEO professional.
Josh, is an artisan not just a technician. His ideas are original and he pushes the boundaries of SEO every day. His passion for what he does comes across instantly.
SEO is more than a technical approach to links and optimization. It is creative content, social, strategy as well as technical. Josh is a master of all of them.
Josh is my first choice. I highly recommend him.
Joshua has worked for and with me through the last 4 years. He has proven time after time that he gets results and can get websites ranked on google and keep them ranked. He has mastered the craft of SEO. What I really appreciate about working with Josh is that he always brings a new formula for sucess to each one of my clients.
Our website was in need of a major overhaul and I needed a new webmasterSEO expert. I spoke to Joshua briefly on my way out of town and described the issues. Four hours later I was in Dallas and to my amazement my website was professional and finally functional. I would recommend Joshua for any type of SEO or creative Website design.
Search Engine Optimization Services VS. PPC Management Services
Here is the simplest way to put it: SEO will normally take up to about 6 months before you see a return. PPC, on the other hand, will see a return on investment within 2 months.
So then… what’s so great about SEO? Glad you asked… there is a HUGE glaring benefit to doing SEO.
Having run one of the top Houston SEO Companies, I’ve learned to identify with other business owners and understand where they are coming from. Running a business is hard and no one is there to just give you the answers. Where do I put my marketing dollars? Billboards? Radio? Door hangers? Search Engine Optimization? How should I file taxes? Etc… etc… the list goes on and on. But, out of everything, the number one mystery always comes down to marketing budgets.
You wonder, why does it always feel like my marketing isn’t taking me where I need to be? Am I spending too much or not enough? The truth is, everyone is asking themselves the same exact question.
What We Do as a Houston SEO Company?
I get asked this question a lot, as do most SEO Companies. The fact that SEO isn’t tangible makes it difficult for people to understand what is being done.
With SEO Consulting Services, you can do a lot of things. In many cases, consulting also encompasses project execution; not just talking. Before you can understand what is involved in creating an SEO campaign, you must first understand what SEO is.
What Is SEO?
Instead of giving you a definition, I’ll explain what is necessary for SEO (search engine optimization) to truly work. SEO is a combination of performing about 5 different groups of activities:
- Technical SEO
- Content Marketing
- Online PR
- Social Media Marketing
- Mobile UX and Speed Optimization
Technical SEO Explained
Technical SEO runs deep within a website’s architecture, including anything from server optimizations to updating attributes within an HTML tag. Many SEO practitioners tend to you use Google’s page speed insights tool to find technical SEO issues that need to be fixed. For larger organizations, you will see premium tools such as Pingdom. These tools are built for more sophisticated technical SEO optimization as well as User Experience optimization.
Why is Technical SEO important?
Quite frankly, Technical SEO is directly tied to UX. Google determines whether your website is quality by assessing the technical SEO. Google Bot will ask several questions while crawling your site such as:
- Does this website load fast?
- Does this website include Schema Markup?
- Are they complying with Mobile First Standards.
SEO heavily relies on a QUALITY content marketing. The art and science of content marketing is a strategic approach to engaging target audiences online.
Very different from traditional PR, Online PR is intended to use traditional PR principles, leveraging digital PR tactics. Online PR involves strategies that help your business get mentioned in the news or gain positive local community engagement
Social Media Marketing
Social Media is a brand’s online personality. You built community, loyalty and engagement through social media networks, showing your audience your company’s culture, values and everything you stand for as an organization. Not to mention, Google relies on social media signals to determine how authentic and trustworthy a website/brand is online.
Mobile UX and Speed Optimization
There are plenty of mobile factors that relate to SEO. This ranges from the UX to the speed of each page load time. Mobile 1st is not to be ignored and should be priority one when it comes to SEO.
What is Local SEO?
Local SEO is all about ranking within the top three Google Maps results after a user performs a search. Using the right strategy, keywords and implementation plan, your local business can become one of the top 3 in your local market. This would result in consistent lead flow, phone calls and sales.
How Local SEO Works
Local SEO has well over 200 different factors Google considers before deciding your rankings in search results. However, Google’s ultimate goal is to achieve one thing – Provide their users with the best results. This means local businesses should be focused on providing their customers with a quality user experience, consistent and correct information and making sure they are growing their online reputation.
How Much does Local SEO cost?
Every website is different, every business is different, and every one has their own unique goals. Because of those facts, we craft unique solutions for each and every client. That way you don’t receive the same canned solution that every other company is getting. We choose the strategy and pricing based on several factors:
- Is the UX up to date and in good shape?
- Is the website or CMS built with the most recent coding standards?
- How competitive are the keywords to rank for?
- Number of months you are willing to commit to
- How you currently measure up against your competitors
- Deadline to reach the stated SEO objectives
Hiring a Credible SEO Company Houston Business Owners Can Depend On
The type of SEO company you want to hire should be much more focused on a mobile first methodology, content marketing strategies and promotion. You see, SEO is about creating great content and then getting the word out about it. Outside of the technical aspects, SEO is pretty much just a online popularity contest.
Truth About SEO Agency Services
But, isn’t SEO just about keywords, meta tags and all of that back-end website stuff?
No. Search Engines have advanced far beyond where they were in 1999.
You must first understand the business goals of a search engine like Google. They are essentially an advertising company and want to make money with their product. What makes users like you and me continue to use Google every day over other search engines like BING or Yahoo? The answer is because it provides us with results we were looking for. We can pretty much summarize this into two reasons.
- Not Happy-Users that have to comb through pages and pages of results are not happy users.
- Happy – Users who quickly find the resource they were looking for on the first page are happy users.
So in order to satisfy Google’s highly complex algorithm, with over 200 ranking factors, you must cater to all of the signals that Google reads from your website. These include:
- Content Relevancy Signals – Content marketing helps satisfy this.
- Link Relevancy Signals- Content Marketing and Online PR help satisfy this.
- Link Authority Signals- Content Marketing, Online PR and Social Media help satisfy this.
- Social Media Signals – Content Marketing and Social Media Help satisfy this.
You can learn much more about SEO by visiting the Learn SEO section of my site.
Looking for the best SEO Agency Services Near You?
This is where the value proposition comes in, and as an SEO Expert, I always preface it with a statement to set the right expectations. The primary thing that sets our SEO Agency from the rest, quite frankly, is that WE DELIVER. Coming from an entrepreneurial background, I understand that your assets were hard earned and the only only reason you are still reading is because you’re considering making an investment. Search Engine Optimization is a long term investment. It can take several months to start seeing results and the time frame depends on several factors which include the following:
- Competitiveness of the keywords being targeted.
- The current state of repair your website is in.
- Recovering from an old penalty incurred in the past.
- And much more. In fact, there are more than 200 ranking factors used to determine Google’s search results.
Questions a SEO Agency or SEO Consultant Should Ask:
- How long have you been in business?
- How long have you had a website?
- Did your rankings suddenly drop and if so, was there a change in your search marketing program?
- Who have you used previously for SEO? (Some agencies have well-known reputations)
There are over 200 different ranking factors built into Google’s algorithm, and I would love the opportunity to help you grow your business. As an SEO Consultant, my goal is to properly build your brand online and earn you a long term return on investment. That is simply the beauty of organic search optimization. It takes time, but if you do it the right way the first time and don’t cut corners, you can stay positioned at the top for years to come. SEO works and the trick is understanding how to properly position your brand online and simply staying consistent.
How do I increase my Google rankings?
There’s actually quite a bit to it. Google has over 200 ranking factors but the most important ones are the following:
- RankBrain (Google’s Machine Learning Algorithm)
I try to satisfy Google’s needs with search engine optimization (SEO) as much as possible but they aren’t always easy to satisfy; especially when you are dealing with backlinks. Backlinks is the most heavily weighted ranking factor that Google uses in its ranking algorithm. Even some of the best SEO Experts still have trouble finding ways to get enough backlinks for their clients. Well, there is a reason for that and it has nothing to do with SEO.
How I Get Great Backlinks for My Clients
Instead of focusing on SEO tactics to acquire backlinks, I focus my efforts on PR and building relationships with bloggers and influencers. This is one of the biggest differences between hiring an SEO Agency and a SEO Consultant. You see, PR Strategies and relationship building are far too complex to build processes around, so agencies try to avoid them, while a consultant is agile and brings his own process to the table.
Hire Our Houston SEO Agency
If you are considering getting a free SEO Consultation, please get in touch. I’d love to talk with you and at the very least, you’ll know the next step you need to take.