Five Ways to Draw Traffic to a Blog Post
See it on Scoop.it, via South African Social Networking News
Sourced through Scoop.it from: www.business2community.com
See it on Scoop.it, via South African Social Networking News
See it on Scoop.it, via South African Social Networking News
How Search Engines Work
The most widely used website on the internet is call Google. For those of you who don't know what Google is, I'd just give up right about now... Millions of people conduct searches on the Internet using search engines such as Google, Yahoo, and Bing on a daily basis. While you and everyone else in the world use search engines every day, it begs the question... do you really know how search engines work? Core Functionality of a Search Engine Basically all search engines both large and small function and operate in the same manner. Their purpose hasn't changed much over the past couple decades. Search engines capture information from websites using what is commonly called a spider, crawler, or bot. The Role of [...]
Search Engine Friendly Basics
Learn Search Engine Friendly Basics The basic principals on how to make your website search engine friendly SEO is a marketing tool that enables an enterprise to improve the online rankings and visibility of its website. In order to maximize SEO, businesses need a fundamental understanding of the following search engine basics: SEO drives traffic, increases rankings on search engines and enhances online visibility in an organic (non-paid) way, thereby reducing the need to rely on paid search engine marketing (SEM). Effective SEO requires identification of keywords consumers frequently use to search the Internet for a specific company, organization, product, service or resource. Correctly identifying, therefore, the words most commonly associated with an industry allows a business in that industry to include those words [...]
5 Signs Your Business Needs a Rebrand – And How To Launch One on a Budget – Design School
Design at work doesn't need to be hard.
Sourced through Scoop.it from: designschool.canva.com
If you think that you may need a rebrand, perhaps you do. Jacqueline Thomas provides you with several guidelines and tips on how to rebrand with simplicity in mind.
As she tells the story of how you can approach your next rebrand, she provides beautiful visual logo examples and elements to solidify the message.
What is Search Engine Optimization (SEO)?
What is SEO, you ask? Search Engine Optimization (SEO) is a marketing tactic used to improve search engine rankings for a target webpage. SEO specifically refers to organic search engine traffic, or natural search engine traffic. SEO does not include or have anything to do with paid advertising or Google's search ads. Paid search ads are often referred to as SEM or PPC. How Does SEO Benefit a Business? Every time someone searches on Google, they are looking for something. It is either a solution, an answer to a question or perhaps the next restaurant they plan to dine at. However you look at it, every keyword has a meaning and a purpose. Now, imagine there were a few keywords that people [...]
29 Free Online Design Tools for Creating Stunning Visual Content for the Web
Get all the free tools and resources you need to kick your visual content up a notch. 29 Free Tools inside.
Sourced through Scoop.it from: blog.hubspot.com
One of the biggest things that some SEO practitioners will forget is the importance of having quality content. Visual content is the most compelling and shareable; video- even better.